Online Retailers are here to Stay BUT that Doesn't Mean the Death of the Hands on Shopping Experience
Ros O'Connor • August 4, 2017
Retail has always been a tough gig. I know. In a past incarnation I was a successful clothing retailer but as with anything, it was not without its challenges. Nothing worthwhile is easy. In any retail business there are a myriad of challenges that need to be faced and overcome each and every day just to keep the doors open and the registers ringing. Those challenges did not extend to the online retail market of today, which was at that time in its infancy and so the impact was only minimal, but it was obvious that it was growing and would become a significant force in the market.
Many retail operations have not survived in the marketplace of today yet others have thrived. However, retail stores have always come and gone and survival today is really no different to years gone. Sure, the challenges may come in a different form but the solutions are essentially the same.
Retailers need to think from their customer's perspective. Why do you buy online in a virtual store on one hand and why do you shop in a real store on the other hand? Online shopping is easy, often cheap, (think women's disposable fashion), can be done at your leisure and the choice is seemingly endless. So why do you go to a shop at all?
For the experience. For the interaction. To touch and feel and try on and get someone's opinion. We love the theatre of retail. The store is a destination in itself. New products, new gadgets, new experiences. Retail therapy is really a thing! Shopping is an outing. We may go alone for a bit of me time or with a partner or a friend or family member to talk and connect and share the adventure. You will often also treat yourself to a coffee and cake or a bit of lunch or even a beer or wine to top off the day. It can serve as a de-stresser, hence the term 'retail therapy '. There is a real satisfaction in finding that certain something that makes you feel really good. It lifts your spirits and gives you a positive vibe. You enjoy the experience.
There is a real and positive psychological aspect of well-being and connectivity that can be derived from going shopping. If retailers are switched on and tap into the thinking perspective of their customers, hands on retail will never die. While online shopping is here to stay, so is the experience of real store shopping. Smart, savvy retailers can be successful in both environments. Give your customers a great in-store experience they remember and you will have them as customers again and again.
Human capital and innovation are the source of all long term economic success
The Power of Teamwork... and Self Awareness "If you want to go fast, go alone. If you want to go far, go together" The origins of this quote are unclear, with, it seems, many attributions abound. However, the strength of this statement resonates so strongly, that it's relevance will always be current, no matter where you are in your professional or personal life. Whether it's the teamwork we encounter with our work colleagues, or the teamwork that is our family unit, or the teamwork of our friendship group, they all are part of our own personal life team. Being able to share an idea or a problem or even just a conversation with someone in your team is invaluable. We all have a different thinking perspective and we all benefit from other people's input. If you believe your way of thinking is the only way to go, with no input from others, then you you will usually end up in the proverbial crash and burn scenario. Arrogance in your belief, that you alone have all the answers, will not get you far and quite frankly, lead you on a path of ultimate failure and regret, both professionally and personally. Listening to the input of those in your team will always give you a better balance of how to tackle any situation and will give you a much better chance of going far in the pursuit of your desired goal. Thinking DNA can help you understand your thinking and mindset to build your self awareness, so you can use that knowledge to best advantage in your life teams to go far, not just faster. Get in touch - ros@thinkingdna.com.au 'Human capital and innovation are the source of all long term economic success' #thinkingdna #mindset #selfawareness #teams #teamwork #success #far
Life is filled with pressure situations. People are fond of saying as a joke, 'No Pressure', haha, when it is clearly a pressure situation. We are under pressure every day. It might be relatively inconsequential pressure like having to choose what to have for lunch or it might be something that will impact in a much bigger way, such as the pressure of meeting a deadline. It might be pressure that we put ourselves under or it might be a situation that we find ourselves in through the actions of others. Whatever it is, we have to make decisions under pressure. When we are under pressure, we absolutely have a default way of thinking which we unconsciously manifest in the decision we make in that pressure situation. When we are forced to make a decision, as opposed to having time to think over a course of action, we have a different thinking perspective. Think about a scenario where you are put under pressure to make a decision. You have to decide on one course of action. You may become flustered and unsure of yourself or you may become someone more focused on what is logical or what process should be followed or how will this affect others. One of the tools that Thinking DNA uses is HBDI®. We can ascertain how you will respond to a situation when you are under pressure. It's such powerful knowledge for anyone to discover about themselves because we don't always make the best decisions when we are under pressure. It means that you can be aware of your default mode that is your 'safe place' when you are under pressure and frame your thinking with that knowledge or at least understand why you make those pressure decisions. Self awareness, knowing yourself, understanding your thinking and your mindset under pressure are all part of your self analysis that can unlock so much knowledge about YOU. Let ThinkingDNA help you find the key. 'Human capital and innovation are the key to all long term economic success' #thinkingdna #thinkingunderpressure #selfawareness #knowledge #mindset #people #HBDI ®
You are unique! One of a kind but do you really understand how you think or even why that matters? It matters because knowing how you think will unlock your career path in the best and most positive way. It is the key to a rewarding and satisfying career pathway. How many times do you hear 'follow your passion'? The trouble is, most people don't really know what their passion is when they are formulating their career trajectory and what that may look like. A lot of us fall into the trap of embarking on a career in our late teens/early twenties, by doing something that we think will develop into a career that will sustain us financially through life and provide a trajectory whereby we can move up through the ranks. However, a lot of us find that in time, the career we have pursued turns out to be just 'a job' and not a fulfilling calling. You may be very good at 'your job' but it's not really what you want to do with your life. So how do you unlock your future fulfillment? Crucially, know how you think, where your thinking comes from, and where your thinking goes when you are under pressure. What you are good at may not be what really interests you. Knowing and understanding how you think is the key to unlocking a rewarding career pathway. An HBDI® assessment can help you understand your thinking perspective and highlight your thinking mindset. I am a 1112 thinker. Get in touch with me at Thinking DNA to find your thinking profile. Human capital and innovation are the source of all long term economic success. #thinkingdna #mindset #career #future #success #people #innovation
Your people are your lifeblood! Give them the best possible chance to be the best they can be. We help you to enable your people by building better Teams. Better Teams leads to better business and that leads to success and profitable outcomes for everyone involved in your business. A collective of people and therefore ideas will lead to better outcomes for your people, the Teams they work in and with and therefore better business outcomes for everyone. Thinking DNA utilises HBDI® to understand your people's thinking and the perspectives they bring to your business in a non judgemental way. No one style of thinking is correct or incorrect, just different and we all know that diversity in thinking produces better outcomes in all aspects of life. Get in touch now - today even - to build better business outcomes in a cost effective way. Here is the link to our website. https://lnkd.in/gBNeRk8 The whole process can be online or face to face, whichever suits your requirements. We can help you enable your people to help you build better Teams and therefore better business outcomes. "Human capital and innovation are the source of all long term economic success" thinkingdna.com.au #business #people #diversity #success #betterteams #thinkingdna #HBDI
No one person has all the answers. A collective of ideas will always have a better chance of success
People and profits, hand in hand, is where a business needs to get to, if we are to have "caring capitalism". Is your business in need of some serious rethinking and re-energising to display to your people that your business has real purpose and that you care about them and their journey whilst showcasing your business's real worth and value? Are you and your people getting the best result for their and your efforts? Maybe all that is needed is to have a real look at your people with a different perspective. Maybe they are not using their thinking to the best advantage because they are not being supported or given the chance to do so in their role. Maybe your thinking is blinkered and you can't see past your own confirmation biases. We all approach our thinking with a different lens. We all approach a task in a different way. Drop a group of people onto a deserted island and watch how all of them approach the survival issues. Some will analyse the situation and rationally and logically try to resolve the issues at hand. Others will set out to organise and structure the processes that need to be achieved for survival. Others will engage with everyone so that the group dynamic is working and not fracturing, whilst others will be thinking of different ways and concepts to move forward, survive and even thrive in the environment. All together, with everyone's perspective and input, as a Whole Brain® (HBDI®), they will work out a plan that will keep them alive. If they go off on their own, chances are they will struggle. No one person has all the answers. A collective of ideas will always have a better chance of success. "Human capital and innovation are the source of all long term economic success" thinkingdna.com.au #business #people #success #innovation #work #environment #HBDI #thinkingdna
If we take a step back from the overall premise of the term 'caring capitalism', that Helen Trinca spoke of in the Weekend Australian 4/5 February, in her article about the Federal Treasurer's essay regarding the rebirth of Australian capitalism, and break it down into those 2 words, historically for the most part, they have been mutually exclusive and never the twain shall meet. However, under the microscope of current generational ideals this doesn't measure up and that word 'caring' is no longer an idealistic vision that is spoken to but not really considered. No more 'we need to be seen to be doing the right thing', but in reality nothing is done. How many reports and investigations have been commissioned where the final analysis has pages of recommendations suggested, but then nothing changes? A shift in attitudes, that is already being driven by society's younger cohort, needs to become the norm, with some re thinking about the way business goes about their business and actually doing it. If 'caring capitalism' is to be a real goal, businesses need to focus as a priority, on their human capital, their people, and display to them that your business has an authentic purpose, that is generated in a way that showcases real values and purpose. People and profits, hand in hand. Human capital and innovation are the source of all long term economic success - thinkingdna.com.au #business #people #profit #innovation #success #society #thinkingdna
In his article in the Weekend Australian 28/29 January, Jim Chalmers spoke of his vision and plan for the 'Rebirth of Australian Capitalism' His words of "Our goal is secure, well-paid jobs but also getting our human capital right more broadly - seeing productivity and participation as a function of investing in people, especially their capacity to adapt new technology" are the core of where we need to be as a nation of people striving to build something better for us all, now and into the future. People, the right people, aka human capital, are the starting point for any venture. Get the mix of people right, with diversity of talent, thoughts and perspective and you are well on the way to securing something really special for their future and your own. Human capital and innovation are the source of all long term economic success - thinkingdna.com.au #people #future #talent #diversity #perspective #thinkingdna
Diversity is the buzzword in our lives at the moment. The media is full of stories about the need for gender diversity in the boardroom and the broader workplace as a whole. There is also a lot of fallout at a very high corporate level as a result of the Royal Commission into the Banking and Financial Sector. Many business and community sectors are looking at the make up of these large corporations, with a view that the culture within is far from where it should be. Why has this happened? Now don't shoot me, but the issue isn't about gender or ethnicity or any other demographic as such. It's about having a diversity of thinking. I am all for having women in high level roles. They are just as intelligent and capable as the next person, male or female. I am a woman after all and want women to succeed and live up to their potential in whatever field of endeavour they choose and not be overlooked because they are a woman. The criteria however shouldn't be just about gender per se, but about the fact that women often approach an issue from a different perspective than a male counterpart would. Remember the ground breaking book by John Gray, "Men Are From Mars, Women Are From Venus"? Men and women think differently, from a different perspective, and this is a good thing. Now bring ethnicity into the frame and you will often get different thinking perspectives as well. But it's not cut and dried is it, because everyone is different as much as we are the same. We all have commonalities but we are all different. The true test of diversity can only come from understanding the thinking perspective of the people involved. A team, whether members of a board, or an office of managers and staff, or a sports team need the input of different thinking perspectives to create a whole of brain outcome. No good having a board filled with people who are all creatives or one where everyone is all about the business process. There needs to be input from all aspects on equal footing. Otherwise, essential aspects will be overlooked and eventually create massive problems eg, banks at the moment and the apparent lack of customer care and duty of care in their business model. So, whether your team is male, female, black, white or any other flavour, is not the criteria that should be singled out. Look at the thinking style of your people and you will identify the diversity you need for success. Every other diversity criteria becomes irrelevant because thinking diversity brings all these differences to the fore without even trying. Thinking DNA can help you get the best diversity of thinking from your team. Open the possibilities to better thinking. Ros O'Connor ros@thinkingdna.com.au 0422 609 010 Thinking DNA - www.thinkingdna.com.au
Is your business in need of some serious rethinking and re-energising? Are you and your people getting the best result for their efforts? Maybe all you need is to really look at your people with a different perspective. Maybe they are not using their thinking to the best advantage because they are not being given the chance to do so in their role. We all approach our thinking from a different perspective. We all approach a task in a different way. Drop a group of people onto a deserted island and watch how all of them approach the survival issues. Some will analyse the situation and rationally and logically try to resolve the issues at hand. Others will set out to organise and structure the processes that need to be achieved for survival. Others will engage with everyone so that the group dynamic is working and not fracturing, whilst others will be thinking of different ways and concepts to move forward, survive and even thrive in the environment. All together, as a Whole Brain, they will work out a plan that will keep them alive. If they go off on their own, chances are they will struggle. Some of our biggest companies are going through turmoil in their boardrooms at the moment; aka AMP, CBA and so on. If they looked at the individual thinking perspectives of each board member, they may find that they don't have a diversity in their thinking, which has lead them down a path of an internal and external nightmare to say the least! Our mental defaults can lead to mental blind spots and as a result act as a roadblock to making the best balanced decision. Get in touch with me to unlock the thinking diversity in your business. Better teams and better results are what I can achieve for your organisation. Learn to better use the talents within your team, for better staff engagement, with inevitable better business success. Ros O'Connor ros@thinkingdna.com.au 0422 609 010 Thinking DNA - www.thinkingdna.com.au human capital and innovation are the source of all long term economic success
Fear is such a personal thing. What one person fears, someone else wouldn't give a second thought to. We do indeed set limits because of fear. If we fear something we don't want to do it or be put in a situation where it might happen. If that occurs, we panic. It can be paralysing. We become nervous, break out in a sweat and sometimes highly agitated. Depending on the type of fear, it can be quite debilitating and make life unbearable. I live in an area now that has a lot of beautiful parklands and waterways and along with that an extensive bike pathway system. Great, my husband said. We'll get you a bike and we can go for some lovely bike rides on the weekend. The trouble with that is I have never had a bike, even as a kid and never really learnt to ride one, not well anyway. I also as a kid had a bad accident on a bike on one of the rare occasions that I actually rode one. Soooo, I avoided ever riding one again. I had a fear, irrational as it may sound, of getting on a bike and riding it. Now I know most of you are thinking Whatttt!!! Has a fear of riding a bike!! I know, but there it is. Now, this however is the first step to overcoming this fear. Owning the fear. I have told the world here in this article what I fear and you know what? It sounds ridiculous. But fear is not rational. Our mind does things that we don't want it to but we can overcome them. There are all sorts of things that people are fearful of. Flying, crowded places, driving, dogs .... I could go on and on. Often the fear can be traced back to a certain time and place but ultimately to get past the fear we need to face it head on but at a pace that we are comfortable with and with the help of an encouraging friend as an enabler if possible. So tomorrow I am going to buy myself a bike (and a helmet) and get out there and start riding it. Familiarity is the thing that will get you past the fear and stop you being limited by that fear. Practice it. Do it over and over and over and over again. You will gradually get used to it. Some may take a short time, others much longer but eventually it will become something that you don't fear. And the sense of achievement will be something that will give you cause to pat yourself on the back. No one else will look twice but you will know and that's what matters. Face your fears. It's good for your soul. Ros O'Connor Thinking DNA - www.thinkingdna.com.au human capital and innovation are the source of all long term economic success
